Conference 2017

CAPPA Conference 2017: Guiding the Way, Let Your Light Shine!

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CAPPA’s annual conference and convention offers you–the leaders in perinatal education and support–all the current evidenced-based practices while encouraging you to guide others with the light inside of you!

Join CAPPA for leading-edge information, presented by top speakers in the field, as they help ignite the spark of creativity, integrity, and leadership within you!

CAPPA’s annual conference is enjoyed by doulas, childbirth educators, breastfeeding professionals, midwives, nurses, obstetricians, and others who have an interest in the prenatal and postpartum periods. CAPPA conferences are known for their excellent speakers and learning opportunities, great networking with perinatal professionals from all over the world, affordability (all general sessions are free to CAPPA members), exceptional exhibitors, and fun entertainment! Join hundreds of your colleagues this year in Portland, Maine for an unforgettable conference!

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Location

Marriott at Sable Oaks, Portland, ME

 

Make your resort reservations using this link, Marriott at Sable Oaks, to take advantage of the CAPPA (Childbirth and Postpartum Professional Association) Special Room Rate of $158.05 USD/night. Price includes applicable taxes and fees. Reserve your rooms by 08/26/2017.

A complimentary shuttle service is available upon request from the Portland International Jetport (PWM) to the hotel.  For more information, please call: +1-207-871-8000 and request a pick up at the airport. Guests should wait outside baggage claim and a silver Mercedes Van will pick them up. The Marriott is only minutes from the airport!

For guests departing to the airport: before 7 am, the shuttle will go at 30 minute intervals.  After 7 am, the rides are available upon request.

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Contact Hours

More information coming soon!

This activity has been submitted to the South Carolina Nurses Association for approval to award contact hours. The South Carolina Nurses Association is accredited as an approver of continuing nursing education by the American Nurses Credentialing Center’s Commission on Accreditation.

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CAPPA 2017 Conference Agenda

More information coming soon!

On-Site Pre-Conference Trainings:
These optional trainings are your first step to becoming a CAPPA-certified professional!

Tuesday-Thursday, September 26-28, 2017
Lactation Educator Training

Wednesday & Thursday, September 27-28, 2017
Postpartum Doula Training

Wednesday & Thursday, September 27-28, 2017
Childbirth Educator Training

Thursday, September 28, 2017

4:00 – 5:00 PM — Volunteer meeting
4:00 – 6:00 PM — Exhibitor Setup
6:00 – 8:00 PM — Pre-registration, Showroom Open, Meet-and-Greet with CAPPA Board of Directors and Faculty in the foyer area outside of registration. Complimentary soft drinks, coffee, and sparkling water.  Cash Bar also available.

Friday, September 29, 2017

7:00 – 8:00 — Conference Registration, Showroom Open
8:05 – 8:40 — Conference Opening Session
8:45 – 10:00 — General Session 1: The Two Way Umbilical Cord with Dr. Shawn Tassone
10:00 – 10:40 — Showroom Open
10:45 – 12:00 — General Session 2: Ouch! Sore Nipples, Mastitis, Thrush – What the Evidence says about Treatment Research with Laurel Wilson
12:00 – 12:15 — CAPPA Announcements
12:15 – 1:55 — Showroom Open, Lunch (on your own)
2:00 – 3:00 — Optional Session A: The Mythical Pregnancy – Pregnancy as the Hero’s Journey with Dr. Shawn Tassone
3:15 – 4:15 — Optional Session B: The Unspoken Agreement – How Attachment is Formed in the Twelve Months after Birth with Abby Bordner
4:30 – 5:30 — Optional Session C: Boxes, Cradles, and Cribs, Oh My! Shining the Light on the Message of Safe Sleep with Kimberly Bepler
7:30 – 9:30 — Social Event: Superhero Party!

Saturday, September 30, 2017

7:30 – 8:25 – Showroom Open
8:30 – 9:00 — Opening Session
9:00 – 10:15 — General Session 1: System Complexity and the Cesarean Pandemic with Dr. Neel Shah
10:15 – 11:10 — Showroom Open
11:15 – 12:30 — General Session 2: The Mental Health NICU Journey of Parents with Micropremie Babies with Dr. Vincentia Constantin
12:30 – 12:45 — Sponsor/Staff Recognition
12:45 – 2:10 — Showroom Open, Lunch (on your own)
2:15 – 3:15 — Optional Session D: Helping Patients Navigate Choices in Pregnancy with Dr. Neel Shah
3:30 – 4:30 — Optional Session E: Labor Comfort Measures that Really Work with Polly Perez & Jessilyn Dolan
4:45 – 5:45 — Optional Session F: Building Blocks for a Better Business with Katie Nyberg

Sunday, October 1, 2017

8:00 – 9:00 — Registration, Showroom Open
9:10 – 9:15 — Opening Session
9:15 – 10:30 — General Session 1: Moms Take Medicine (and Lots of Other Stuff Too) – Exposure During Pregnancy and Breastfeeding with Bethany Kotler
10:30 – 11:15 — Showroom Open
11:15 – 11:25 — CAPPA Announcements
11:30 – 12:45 — General Session 2: A Formula for Deception with Christy Jo Hendricks
12:45 – 1:00 — Closing Remarks
1:00 – 1:55 — Showroom Open, Lunch (on your own)
2:00 – 3:00 — Optional Session G: Pregnancy & Postpartum Fitness – Making it a part of your Business with Sonali Shivlani
3:15 – 4:15 — Optional Session H: Birth Professionals and their Relationships with Ana Hill

On-Site Post-Conference Trainings:

Monday, October 2, 2017
Pregnancy Fitness Educator Training

Monday & Tuesday, October 2-3, 2017
Labor Doula Training

Please view all of CAPPA’s Policies regarding the conference here.

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Superhero Social Event

Join us Friday evening for the Superhero Social Event!
The evening will be SUPER FUN with lots of dancing, networking and sharing your SUPER POWER HERO moves!

Be sure to dress in your Superhero best!

Sweet and Savory Hors d’oeuvres | Cash Bar

$25 per person.  This is an adult-only event!

**Main Conference Area**
Friday, September 29th, 2017 | 7:30-9:30

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Speakers

Dr. Neel Shah, MD, MPP

Dr. Neel Shah, MD, MPP is an Assistant Professor at Harvard Medical School, and Director of the Delivery Decisions Initiative at the Ariadne Labs for Health Systems Innovation. He is an expert in designing, testing, and spreading system interventions that improve the safety, affordability, and experience of patient care. As an obstetrician-gynecologist at Beth Israel Deaconess Medical Center, Dr. Shah cares for patients during critical life moments that range from surgery to primary care to childbirth.

Prior to joining the faculty, Dr. Shah founded Costs of Care, a global NGO that curates insights from clinicians to help delivery systems provide better care at lower cost. He is listed among the “40 smartest people in health care” by the Becker’s Hospital Review, and has been profiled by the New York Times, CNN, the New England Journal of Medicine, and other outlets for his efforts to demonstrate how over-treatment can harm patients.

In 2015, Dr. Shah co-authored the book Understanding Value-Based Healthcare (McGraw-Hill), which Don Berwick has called “an instant classic” and Atul Gawande called “a masterful primer for all clinicians.” He is an advisor to the Healthcare Financial Management Association, Square Roots, and the National Partnership for Women and Families.

Recently, he has concentrated his efforts on understanding the causes of rising rates of cesarean sections and reducing risks associated with the surgery.  Learn more about Dr. Shah and his work by viewing this video.

System Complexity and the Cesarean Pandemic

In just one generation of mothers, cesarean delivery rates in the United States have skyrocketed by 500% to become the most common major surgery performed on Americans. Contrary to conventional wisdom, the reasons for the rapid rise are unclear. It is poorly explained by changes in reimbursement, malpractice, patient risks, or patient preferences.

The optimal cesarean rate is challenging to discern but as many as half of cesareans performed on Americans may be avoidable. Each year, unnecessary cesareans come at the cost of $5 billion in excess spending, 20,000 major surgical complications, and unmeasured pain and suffering. This suggests a massive systems failure that requires a systems solution.

While there are no easy answers, recent data offers an important clue. There is tremendous variation in cesarean rates by hospital–ranging from 7% to 70%. This means that in 2016, a mother’s greatest risk factor for getting a cesarean may be which hospital she goes to. This talk will explain efforts to understand what makes “Hospital A” different from “Hospital B” and how this understanding may inform the design of a scalable intervention that measurably improves the care of mothers and babies.

At the end of this session, participants will be able to:

  • Describe the drivers of cesarean overuse.
  • Describe the link between management of the clinical environment and practice decisions.
  • Assess the opportunity to design a system intervention that can optimize cesarean use.

Helping Patients Navigate Choices in Pregnancy

Healthcare does not function the way markets in other sectors of the economy do because buyers and sellers rarely have access to the same information. In recent years, there have been efforts to level the playing field by making quality and price information more transparent.

Currently, there is more than $20B in the Silicon Valley to develop solutions that resemble “Yelp” for healthcare. While few of these tools have been effective to date, there is some thought that pregnant women may be the most likely to respond, based on both the relatively young demographic and because pregnant women tend to be particularly discerning about their choices. This talk will review how marketers are using modern information technologies to influence the childbirth choices women make.

At the end of this session, participants will be able to:

  • Describe the role of consumerism in the current era of healthcare payment and delivery innovation.
  • Explain how social media, machine learning, and new tools of the information economy are being deployed by healthcare stakeholders to influence women’s decisions.
  • Describe strategies to educate women about labor & delivery options in order to make better informed decisions for the health of themselves and their babies.

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Shawn Tassone, MD, PHD

Shawn Tassone, MD PhD is a double boarded physician in Obstetrics and Gynecology and the American Board of Integrative Medicine. He is a practicing OBGYN, author, speaker, and patient advocate. Dr. Tassone is the author of two books Spiritual Pregnancy: Develop, Nurture & Embrace the Journey to Motherhood (Llewellyn Publications, 2014) and Hands Off My Belly! The Pregnant Women’s Guide to Surviving, Myths, Mothers, and Moods (Prometheus, 2009). He has written and published extensively on topics of spirituality in medical care and he is an advocate for whole foods to heal the human body.

He is an instructor in integrative medicine at Arizona State University and he has been on the faculty at the University of Arizona and the University of Oklahoma Health Sciences Center teaching residents and medical students. His belief is that the human body was made to heal itself and that the medical model should involve more patient-centered care. He has written for Psychology Today and was the content editor for About.com Women’s Health page.

He currently practices in Austin, TX in an OBGYN practice where he can instruct his patients on the usage of natural therapies as well as those traditionally accepted. His main belief is that we should have an ACTIVE patient with a PASSIVE physician, meaning we need to learn how to care for ourselves by learning as much as we can about our bodies and health.

The Two Way Umbilical Cord

You can communicate with your baby before you give birth.  The Two Way Umbilical Cord is a lecture about not just the nutrients that you exchange with the fetus but the communication factors and energetic flow as well.  There are powerful communications that you bring to your baby from the outside world and they communicate with you.  Learn how the fetus interprets information and how they communicate with mother in the symbiotic relationship that powers mother’s intuition.

At the end of this session, participants will:

  • Explain the development of the fetus and critical milestones in bonding.
  • List the hormonal factors of maternal fetal development and bonding.
  • Discuss the philosophical and historical aspects of birth and delivery.

The Mythical Pregnancy – Pregnancy as the Hero’s Journey

Joseph Campbell has often spoken of the hero’s journey and this talk will superimpose the walk of the hero’s journey over the ultimate experience of pregnancy and how all pregnant women cross the threshold of becoming a heroine in their own right and what the journey means to them and our society.

At the end of this session, participants will:

  • Describe the stages of the hero’s journey.
  • Discuss how the hero’s journey applies to pregnancy.
  • Discuss how this knowledge can help the provider.

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Laurel Wilson, IBCLC, CLE, CCCE, CLD

Laurel Wilson is an author, international speaker and pregnancy and lactation expert. She served as the Executive Director of Lactation Programs for CAPPA, the Childbirth and Postpartum Professional Association for 16 years and now is on the Senior Advisor Board. She is on the Board of Directors for the United States Breastfeeding Committee and also on the Advisory Board for InJoy Birth and Parenting.

She owns MotherJourney, focusing on training perinatal professionals on integrative and holistic information regarding pregnancy, childbirth, and breastfeeding. She has her degree in Maternal Child Health: Lactation Consulting and is an internationally board certified lactation consultant.

Wilson is the co-author of two books, The Attachment Pregnancy and The Greatest Pregnancy Ever and contributing author to Round the Circle: Doulas Talk About Themselves. She loves to blend today’s recent scientific findings with the mind/body/spirit wisdom. Laurel has been joyfully married to her husband for more than two decades and has two wonderful grown sons, whose difficult births led her on a path towards helping emerging families create positive experiences. Laurel spends her free time reading piles of research, running in the mountains with her dogs, and kayaking. She believes that the journey into motherhood is a life-changing rite of passage that should be deeply honored and celebrated.

Ouch! Sore Nipples, Mastitis, Thrush – What the Evidence says about Treatment Research shows that many mothers are afraid of experiencing pain in breastfeeding due to two common challenges, sore nipples and engorgement. Even more concerning is the fact that many women shorten their duration of breastfeeding due to these common issues. In fact, some practitioners still believe (and counsel new moms) that sore nipples and engorgement are a normal part of breastfeeding. Many women also experience early lactation challenges due to plugged ducts, mastitis, and thrush.

Current strategies to minimize the risk, as well as manage treatment are not grounded in current evidence. Discover what the latest meta-analysis and research says about how to prevent and treat these early breastfeeding issues and begin to implement practices that really work to keep the mother-baby dyad breastfeeding longer and more comfortably.

At the end of this session, participants will be able to:

  • Identify two potential causes associated with sore nipples.
  • Identify 2 inappropriate treatments for sore nipples.
  • Identify what type of infection “thrush” is likely to be on the mother’s breasts and nipples.

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Abby Bordner, CLD, CLE, CPD

Abby Bordner is a consultant and trainer for pregnancy, birth, postpartum and early childhood. She travels throughout the US to speak and train groups of parents and professionals. She is CAPPA faculty in the labor doula and postpartum doula program. Her training topics range from supporting pregnancy, to birth trauma healing, parenting skills, emotional resiliency in early childhood and the power of family relationships. Her passion for family development started many years ago, working in non-profits; focusing on early childhood and family health.

Abby has created a parenting curriculum called Relationship Based Parenting (www.relationshipbasedparenting.com). She trains families and professionals on the importance of early relationships for emotional, social and physical development. Abby’s passion for healthy pregnancy, empowered birth and compassionate early beginnings for parents and families is what drives all the work she does. She is honored to be in the CAPPA sisterhood and to speak at this conference.

The Unspoken Agreement – How Attachment is Formed in the Twelve Months after Birth

In this presentation, I will present the key elements of attachment and how the relationship between primary caregivers and infants define attachment behavior. There will be three general types of attachments presented: secure, insecure and disorganized.

There are qualities and characteristics of each attachment type that live on in a person’s life, well into adulthood. We’ll cover just how an infant expresses the primal need and the various types of caregiver responses. This patterning of expression and response creates the attachment style of each relationship.

We will look at an infant and child’s various expressions of their basic needs for exploration/learning and emotional connection. Within the context of these two needs, a child will attempt to communicate. And based on the attunement of the caregiver, a pattern gets developed. There will be examples of how birth and postpartum professionals can help support behavior that will create a secure attachment.

After this session, participants will be able to:

  • Identify how an infant expresses their primal needs and the various types of caregiver responses.
  • Identify three general types of attachments: secure, insecure and disorganized.
  • Support behavior that will create a secure attachment.

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Kimberly Bepler, IBCLC, CPD, CLE

Kimberly Bepler, IBCLC, CPD, CLE® has been serving newborn families since 2001, first as a postpartum doula, then as a parenting and breastfeeding educator, and finally as an IBCLC (certified in 2011). Kimberly has served thousands of mom and baby dyads (and tryads—her specialty is multiples) and she provides compassionate care helping each family reach their unique goals. Kimberly has taught hospital classes in Portland, OR since 2004, been on faculty teaching postpartum doula trainings for CAPPA for a dozen years, and added Lactation Educator™ recently. She became the Executive Director of the Lactation Educator program in 2017. She is a mother of 2 lively kids, and owns a doula service in Portland, OR, in addition to traveling all over the US training doulas, educators, and offering advanced education for professionals who want to learn more about multiples.

Boxes, Cradles, and Cribs, Oh My! Shining the Light on the Message of Safe Sleep

Right now, the AAP recommendations (Alone, Back, Crib) are not very comforting for our babies and parental sleep deprivation is at epidemic proportions. So many devices exist to help our babies soothe and rest, but few are truly approved for infant sleep. “Breastsleeping”, a new term coined by Dr. James McKenna, is highly controversial due to the bed-sharing evidence on both sides. There are new products introduced frequently to address these concerns, but how do we evaluate them for safety and should we use them at all? As educators or doulas, how do we help parents navigate trusting their instincts while still providing evidence-based education on infant sleep safety? This session will explore the evidence, help educators evaluate the studies, and provide some teaching tools to assist parents in making informed choices about how and where their infant will sleep.

At the end of this session, participants will:

  • Discuss how the current AAP guidelines fail new parents.
  • Describe how a peer-reviewed study is structured.
  • Compare and contrast current devices marketed for infant sleep.

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Vincentia Paul-Constantin, PhD

Dr. Vincentia Constantin was born in Guyana and was raised in the US Virgin Islands (USVI) on St. Croix. Her work experience includes involvement in educational and mental health platforms servicing students who possess varying disorders, and newly acquired or ongoing educational challenges. Other students whom she serves are homeless children with disorders ranging from psychological, trauma, antisocial, and conduct disorder to learning disabilities.

Dr. Constantin has worked as an educational and training consultant, as a special education and mental health advocate, as a professor, as a curriculum and instruction expert, as a consultant on transition programs for students with disabilities.

Her areas of expertise include providing evaluative services for students with special and mental health needs; facilitating training workshops and lectures in the areas of effective classroom strategies, needs assessments, and concise and meaningful instruction.

In 2011, Dr. Constantin experienced a debilitating incidence when she gave birth to her daughter at 25 weeks. In the 102 days her daughter spent in the NICU, like other parents, Dr. Constantin can attest to the emotional turmoil of the NICU Journey. Due to her extensive background in special education and mental health, Dr. Constantin was able to advocate for the needed services her daughter needed to lessen the impact of developmental related issues as a direct result of prematurity. As a result, Dr. Constantin is not only able to speak from a scientific knowledge-base on the experiences of the NICU journey, but from a personal experience as well. To date, Dr. Constantin ensures that she provides the medium through advocacy for parents who are in dire need of educational and community support through her nonprofit Beautiful Dreamers.

The Mental Health NICU Journey of Parents with Micropremie Babies

It is estimated that 15 million babies are born too early every year. That is more than 1 in 10 babies. Almost 1 million children die each year due to complications of preterm birth. Many survivors face a lifetime of disability, including learning/cognitive disabilities and visual and hearing problems (World Health Organization, 2017). The NICU journey into adolescence and even adulthood can incite mental health challenges for parents and family members. In this presentation, participants will have the opportunity to learn and understand the trauma associated with preemie births and the ongoing emotional/behavioral challenges of parents with preemie babies.

At the end of the session, participants will be able to:

  • Explain the impact of trauma in NICU parents.
  • Identify mental health concerns in NICU parents.
  • Identify long term implications of Micropremie babies.
  • Identify resources on behalf of parents.

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Polly Perez and Jessilyn Dolan

Polly Perez, RN, BSN, FACCE, is an internationally known nurse and public speaker. She graduated from Texas Woman’s University. In 2001, the college recently selected Polly to be one of their “100 Great Nursing Alumni”. Polly is also listed among the Outstanding Young Women of America, Who’s Who in American Women and Who’s Who in American Nursing. She was awarded AWHONN’s Medallion of Excellence in Community Service for 2001 and CAPPA awarded her a Lifetime Achievement Award in 2003. In 2003 Polly was awarded The American Heart Association-NE Affiliate Stroke Survivor of the Year.

Polly is President of C.F.E., Inc of Johnson, Vermont. She is a consultant to hospitals, universities and corporations on health care related issues. Polly has always campaigned for patient rights and for family-centered care. She is the author of numerous articles and books which include Special Women: The Role of the Professional Labor Assistant, The Nurturing Touch at Birth: A Labor Support Handbook, Brain Attack: Danger, Chaos, Opportunity and Empowerment, the NEW 2nd edition of Doula Programs: How to Start and Run a Private or Hospital-Based Program with Success, and many more.

Jessilyn Dolan, RN, CLD, has been working with birthing families for over 15 years. Jessilyn is a pediatric and perinatal registered nurse, a certified Labor Doula, Certified HypnoBirthing Childbirth Educator, Certified Infant Massage Instructor and Certified Massage Therapist. She started Vermont’s first ICAN and is on the board for the local infant grief and pregnancy loss organization.

Jessilyn previously owned and operated a Family Wellness Center and Yoga studio as well as being an adjunct professor at The Community College of Vermont’s massage program for Reflexology, Anatomy and Physiology and Traditional Chinese Medicine. She has worked at shelters with victims of domestic and sexual violence and families with diverse backgrounds and special needs. She previously worked at several hospitals and birth centers as a labor and delivery and postpartum nurse and is currently nurse manager at a residential and community treatment facility for pregnant and parenting teen and young women in addiction recovery. She is a caring, honest, and open woman who wants to help make a difference in the lives of those around her. Jessilyn lives in the northern woods of Vermont with her brady bunch family!

Labor Comfort Measures That Really Work

This session will include information and strategies that can help provide comfort measures that really work for your laboring client/patient. The session will be a “hands-on” one. To take maximum advantage of the hands-on environment of this session, wear comfortable clothes.

After this session, participants will be able to:

  • Identify coping strategies that really work.
  • List the various positions & strategies that are helpful to the laboring woman during labor and birth.
  • Identify supportive techniques help reduce the negative side effects of epidural or intrathecal analgesia.

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Katie Nyberg, CPD

Katie Nyberg is the owner of The Iowa Baby Lady, LLC. She is a certified labor and postpartum doula, educator, CAPPA Faculty, and community speaker. She has a passion for small business ownership which has led her to become one of the most widely known doulas in the Midwest. She was originally a grade school teacher (without any business experience!) and still enjoys teaching health care professionals regularly. Katie has been featured in International Doula Magazine as well as numerous articles about her business in local TV stations and newspapers.

Building Blocks for a Better Business

As birthworkers and health care professionals, the only thing predictable about our schedules is that they are always UNpredictable! This makes it challenging to stay consistent with creating profitable habits within our businesses. Katie will share some of the strategies that have helped her grow her business while working inconsistent hours. She will present easy to implement steps for getting more accomplished in your business while leaving more time for the things you enjoy. She will share how to prioritize your time with activities that promote growth and profit, how to structure your “office” time effectively, and share her favorite free (& cheap) technology that completely changed the way she gets work done in her business!

At the end of the session, participants will be able to:

  • Identify tasks that will improve growth and profit within their business.
  • Create simple systems to schedule and accomplish these tasks.
  • Discuss available technology to make tasks easier and more automatic.

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Bethany Kotlar MPH, CCCE

Bethany graduated with a Master’s in Public Health from Emory University where she specialized in maternal and child health.  She is also a CAPPA Certified Childbirth Educator.  She has worked with pregnant and breastfeeding women in a variety of settings including Georgia state prisons.  Bethany greatly enjoys her position as Program Coordinator for MotherToBaby Georgia.  She is happily married and currently has two fur babies.

Moms Take Medicine (and Lots of Other Stuff Too): Exposure During Pregnancy and Breastfeeding

Do you know how to counsel your clients about the Zika Virus?  How about alcohol during pregnancy and breastfeeding?  Are you up to date with all of the information on lead exposure?  Join Bethany Kotlar, MPH, CCCE for an in-depth discussion of these important topics and much more.  Learn how exposure to harmful (and not so harmful) substances happens during pregnancy and breastfeeding, what common exposures are, and how to help your client access evidence-based information from the experts.  Attendees will come away with a greater knowledge of some of the common medications, herbs, and other exposures developing babies are exposed to and how to talk to clients about what they put in their bodies and their babies’ development.

At the end of this session, participants will be able to:

  • Describe the biological processes of exposure in utero and through breast milk.
  • Name three medications and substances that are dangerous during pregnancy or breastfeeding.
  • Demonstrate knowledge of who to contact and how to contact the experts in case of an exposure during pregnancy or breastfeeding.
  • Describe how to effectively talk to clients within the CAPPA Scope of Practice.

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Christy Jo Hendricks, IBCLC, RLC, CLE, CCCE

Christy Jo brings over 20 years of teaching experience to the classroom. She is an Internationally Board-Certified Lactation Consultant (IBCLC) and Certified Birth Doula. She has a passion for facilitating and protecting the mother/baby bond. Her contribution to this field has been recognized by the United States Presidential Volunteer Award and the Phyllis Klaus Founder’s Award for Promoting the Mother/Baby Bond. Christy Jo’s life-long goal has been to help others reach theirs. Her informative, yet entertaining teaching style makes learning enjoyable and retention easy.

Christy Jo is the creator and instructor of the Grow Our Own Lactation Consultant/IBCLC Prep Course which has been used to train hundreds of women to follow their dreams of becoming Lactation Consultants. Her extensive lactation knowledge and reputation have made her courses desirable by Public Health Departments, midwives, doulas, WIC organizations and individuals entering the perinatal field. Christy Jo currently teaches lactation, attends births, facilitates lactation clinics for low-income clients and advocates for women in Southern California, where she lives with her husband and three children.

A Formula for Deception

The lecture reveals the formula companies’ tactics of marketing and the selective information they share to undermine breastfeeding. It shows the importance of accurate prenatal breastfeeding education so parents can make informed decision. Parents are receiving weekly mailings that spout skewed information about the normal feeding patterns of a newborn, breastmilk storage, feeding intervals and volumes. This lecture clearly exposes the unethical tactics being used and demonstrates ways for educators and lactation consultants to counteract the formula companies’ campaigns.

This topic has been well received. As lactation professionals, we are often unaware of the literature that our clients are receiving and reading weekly. I show samples of false milk storage guideline printed on formula literature, incorrect feeding advice and WHO Code violations. This revealing talk has empowered educators to empower families.

At the end of the session, participants will be able to:

  • Identify three marketing tactics formula companies use that undermine breastfeeding.
  • List one newborn feeding behavior that is misrepresented by formula companies.
  • List two types of propaganda regularly used to persuade women to formula feed.
  • List at least 10 ingredients found in breastmilk that are missing from artificial milk and how the composition of human milk is specifically suited for human infants.
  • Read formula literature and packaging labels and identify the specific misleading information contained on the label.
  • Distinguish marketing tactics exclusively for new moms and tactics that target breastfeeding moms.
  • Write two marketing statements that could be used for breastfeeding promotion.

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Sonali Shivlani, CCCE, CLE, CLD, CPFE

Sonali Shivlani is a Certified Childbirth and Postpartum Professional. She heads CAPPA in India and works at training professionals in the birth field. She also runs an active practice working with expecting families and trains them in pre- and post-natal fitness and other aspects of pregnancy and birth.

She is the author of Prenatal Fitness 360, has conceptualized and featured in two DVD titles, Prenatal and PostNatal Workouts by Times Music and serves on the expert panel of Mother & Baby Magazine, Baby Center and Baby Chakra.

Pregnancy & Postpartum Fitness – Making it a part of your Business

Being fit means a healthy pregnancy, a positive birth experience, a healthy baby and a speedier postpartum recovery. Fitness is not just physical exercise but also the right food choices and a positive outlook.  Incorporating this in our sessions as childbirth educators, lactation educators, and/or doulas can add a new dimension to our work and ensure a more satisfying experience for our clients.  Understand the basic fundamentals of pre- and post-natal fitness and make this a part of your existing business as a birth professional.

At the end of this session, participants will be able to:

  • Identify the benefits of pre- and post-natal fitness – Nutrition, Exercise and Emotional.
  • Discuss the benefits of fitness with future clients effectively.
  • Incorporate the simple fitness concepts in their existing practice as birth professionals.

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Ana M. Hill IBCLC, CLD, CLE, CCCE

Ana began attending births formally and offering childbirth education in 1998, and quickly knew she had found her calling. She certified as a labor doula, then as a childbirth educator and lactation educator. Ana became active in the birth community, both in Colorado and internationally, and has spoken at regional and national conferences on such topics as induction, perinatal mood disorder, scope of practice for doulas, and creating effective change in the birth community.

She served as CAPPA State Representative for Colorado, and also as the President of the Colorado Doulas Association. She began training labor doulas for CAPPA certification in 2005, and joined the CAPPA board of directors as Executive Director of Labor Doula Programs in 2009. In 2012, she also became an International Board Certified Lactation Consultant (IBCLC). Ana has been married for 27 years, is the mother of six children, and grandmother of two.

Birth Professionals and their Relationships

Birth professionals face unique challenges in their personal relationships. While we may immediately think of the on-call lifestyle and the inconveniences this can present to our families and friendships, other personal shifts that spring from birth work bring even greater pressure on our relationships. We will explore common crossroads in our relationships, the circumstances that bring us to them, and steps we can make to move toward healthier relationships.

After this session, participants will be able to:

  • Identify characteristics common to birth professionals that influence our relationship patterns.
  • Explore three personal shifts driven by perinatal work that bring unexpected change to our relationships.
  • Create a personalized plan to address relationship difficulties.

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Sponsors, Exhibitors, and Supporters

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Policies

The CAPPA Conference (General Sessions) are *free for members who are able to attend and who register by 08/29/2017. A valid credit card is necessary to reserve your seat. Your card will not be charged the $75.00 reservation fee, provided you are a member of CAPPA and you attend the conference. If you cannot attend the conference, 30 days (written by US mail) cancellation notice is required, or a no-show fee of $75.00 will be charged to your card. No exceptions.

Late registration: After 08/29/2017 there is a $50.00 late registration fee.

CAPPA loves our members and their babies; however, the CAPPA Conference is a professional learning environment. CAPPA Conferences are designed to create an excellent educational environment for all of our members. Babies and families are welcome to come to conference; however, there are no children or babies permitted in any of the educational sessions themselves, therefore you will need a support person with you to care for your babies and children while you are in any general or optional sessions. CAPPA wishes to support our members who do not have alternate care for their babies/children during conference by providing low cost MP3s or DVDs of conference sessions available for purchase in the weeks that follow conference. There are no exceptions to this policy.

Babies/children are not allowed in conference sessions. Speakers/times may change without notice. There are no refunds for breakout sessions, manuals, Social Party or lunches. No transferring registration to another person. No swapping sessions. When registering for CAPPA events, trainings, and activities you are consenting to be video-graphed and/or photographed. CAPPA does not assume liability for adverse reactions to foods consumed, or items one may come into contact with while eating at any CAPPA Event, Training, or Activity you may attend whether inside or outside of the CAPPA planned events and activities.

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More information coming soon!

 

PHONE: 770-965-9777
EMAIL: INFO@CAPPA.NET

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